The Howl Of The Wolf project was an Augmented reality project in which I created an Instagram filter in order to promote a music release of similar name. I built a 3D mask in blender then exported it to Spark AR where I built a face recognition filter that would place the mask on the viewers face, The added controls would react to the opening & closing of the viewers mouth which would then trigger the sound of a wolf howl. Users would then post their howl to Instagram and tag #howlofthewolf in order to engage with the single and promote the project as a whole.