Samh released “Fat of the Apple” LP on Saving Grace in 2021. Samh explores the place of humans floating out in space on a rock, as both completely insignificant and immensely meaningful. Bouncing ideas from some of the greatest thinkers of the last few thousand years, “Fat of the Apple” merges science, philosophy, religion, and psychedelia to create a thoughtful concoction of medicinal music for rock and folk fans alike.

Sam has an affinity with nature & the outdoors our video, photography, album artwork all reflected this. I worked with Sam's ideas to create video concepts which then informed the artwork and related merchandise.

The single artwork for "Fat Of The Apple" was created to capture the album's themes of connection to nature and the hidden power of Mother Nature. The illustration by Katie Allen Gabe depicts a whimsical scene of woodland creatures frolicking in an autumnal landscape, while the artworking by myself adds a touch of magic and mystery. The artwork is used in posters, merchandise, and an augmented reality experience, all designed to enhance the album's immersive and nature-inspired experience.

The artwork's autumnal colors evoke a sense of warmth and rejuvenation, while the hidden figures of Mother Nature in the hills represent the unseen forces that govern nature and the universe. The overall design is a celebration of the beauty and wonder of nature, while also hinting at the deeper connections that exist between humans and the natural world.

The Toadstool cover depicts Samh in a dynamic action shot. Rendered in a cartoon style using Blender 3D software, Sam flies through a swirling vortex of vibrant reds and purples, representing the danger and wonder of an interdimensional journey. His expression is a mix of excitement and determination. Floating around him are elements created in Adobe Illustrator: a white rabbit (a nod to Alice in Wonderland), scattered playing cards (symbolizing the unpredictable nature of his travel), toadstools of various shapes and sizes (referencing the song title), and even his trusty guitar – a constant companion in this strange new world. Lens flares and a black background emphasize the speed and focus on Sam, while swirling nebulae could be added for an extra interdimensional touch.